Monday, 28 January 2008

Task 2, Part A - Goebbels view of Radio

Goebbel believed that radio was the medium that was most effective in reaching 'masses'. He believed that using the radio to air political views would result in a larger audience agreeing with what was being said. In his speech, I felt from parts that he was quite shocked that radio never use to be used to reach the mass audience RE politics.

He also believed that people in society wanted radio to take their minds off of their everyday life. He believed that this was why radio was so succsessful. He commented that radio has to bring in the everyday life to be as popular as it is, i.e radio now has news which informs the audience of whats happening today, what happened yesterday, etc.

I think that people would agree with Goebbel today, that radio is a good way to reach mass audience and that it should be used for entertainment aswell as for other issues which effect the world we live in, however I do think that now there is 'new'er mediums which might be more effective for this, or that might help build on the effectiveness (i.e if radio, internet and TV are all putting across the same message this might be more effective than just one of them doing so)

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